With the Government Business Link
closed in November this year, potential entrepreneurs will lose what has proven
to be a valuable source of advice and guidance. The financial turbulence
experienced in recent years has made some of the biggest companies in the UK
close their doors, not only leaving thousands of people unemployed, but also
making clearer avenues for new SMEs to emerge. New companies are continuing,
with the SME sector accounting for 99.9% of all companies in early 2010.
Of course, not all early stories
have happy endings. Without proper preparation, finding your feet as a business
can quickly turn into a wobbly that you cannot recover. Without Government
support through Business Link, you might ask where you can get the advice you
need to start a new business? Well, the Government itself suggests a
professional business coach is your answer.
can Business Training help?
Beyond your initial idea, there
are a number of important things that you should consider carefully before you
are ready to launch your business. It is important not to rush through these
initial stages. While your time is a valuable resource, it is not the most
important factor when it comes to launching a new business.
Falling into the trap of the
belief that it is very important to make yourself “out there,” many
business owners have produced business cards, logos, websites and slogans
before they do the necessary research and face the complex problems that need
to be faced if businesses want …
Being a home based business you
should be using link exchanges to help market your business. It can be a time
consuming task to find these exchanges.
Below you will find a few methods
to help you find these exchange links.
1. Search Engines, Use search
engines and perform searches using a key word that relates to your website.
Type in the keyword you want. Then
add the URL, site, link. Type in key word submit URL, site link. Type in your
key word with exchanges.
2. Check out your competitors link
sites. The sites that are linking to your competitors site could be used to
link to your own. Search link:http//
3. Link directories. See if you
can exchange links with each one of your competitors link sites.
4. Link exchange tools. There are
several sites that will match you with other sites that are interested in link
exchanging to your website. Two of the best ones are Linkalizer and sitesell’s
value exchange. You do not want to use ones that completely automate the
process. The search engines don’t like these sites and you may get penalized
for using them.
5. Software There is software that
can help you find exchange sites like yours and will email you to let you know
which ones they are. LinkAssistant is a good one for this. Make sure you read
up on the spam laws before going with this method. These are only a few ways to
help you. Though they are …
To have an online business is hard. You have to be familiar
with the tools and technologies to use to achieve your goals.
The success of your business depends on how you developed
it. Knowing online marketing technology is key in running an online business to
make it successful.
First thing you need to have is a website for your online
business. Your website serves as your online store for your business that will
market as well as handle all transactions in relation to your business. You
therefore need to consider all the necessary things that ought to be a part of
an effective website best suited for your business. Once you have your website,
you might want to consider well managing it to achieve great results. Various
tools and applications are made available in order for an online entrepreneur
to manage his website and that includes web hosting. You also need to have an
integrated customer database that will serve as your primary source of client
information that you can consistently use on your future business transactions.
Through the use of RSS, you can share as well as syndicate
all sorts of content that you have entered into your own site. In some cases,
you can also create an unlimited number of RSS channels for a more effective
online marketing of your business. Another effective online marketing concept
that defines online technology is the so called search engine optimization in
which you need to integrate your website …
No Doubt About It
I will take the suspense out of this short article early.
The answer to the query of irrespective of whether you may need a web page for
your little small business is definitely YES! I’ll even go further and
recommend you may need internet marketing beyond just a web site. Just getting
a web site is not almost adequate anymore, as well as your competition is
carrying out considerably more.
Now I can picture you could be reading this and pondering
needless to say the answer is yes. The author in the short article runs an
agency that does web development, online marketing and social media. I can
realize your skepticism and I’d be similarly skeptical in your footwear. That’s
why I am not going to ask me to believe me. I’m going to ask you to believe
your peers, and competition, alternatively. The National Small Small business
Association (NSBA) recently published the outcomes of their 2010 NSBA Small
Enterprise Technology Survey. Although you could anticipate that little
companies are growing much more active with online marketing, you might
nonetheless be surprised by how powerful the numbers are in specific locations.
Following are a handful of of the essential highlights.98 percent consider it
significant to keep up with new technology
- 86 percent possess a site for their small
- 84 % do their buying on-line
- 73 percent bank on-line
- 62 percent spend their bills on-line
- 47 % market place utilizing social media
In brief, …
Years ago, whilst studying to be a designer I was asked what
I wanted to be. I thought this was a strange question. Surely, as I was
studying Industrial Design, I wanted to be a designer!
After much frustration and gesturing, I finally understood
the question and so here I am asking you, “What do you want to be?”
But to save you the trouble of working out what it all
means, I’ll explain it here.
Firstly, there are three types of innovation:
Sensual- concerning the senses, including how a product
looks, sounds, feels or even tastes and smells.
Functional – How the user interacts with the product. This
might include how easy it is to install or operate, or it might do something
for the user that was not previously possible.
Technological – We are more familiar with this as it relates
to the technology behind the product. If it is truly innovative then you will
be able to protect it with a patent.
Every manufacturer will have their own strengths, and every
brand will have their own associations. For example, Pepsi Cola is marketed on
it’s flavour. It is very strong in the sensual arena. To have the most
credibility in the market, Pepsi would be best to keep all future products in
the same sensual area. Moving over to a functional product such as a bio
yoghurt would be a very difficult and risky move, even if it is a growth
Technology does not …